12:23 PM
Amit Khajuria
Google’s Facebook killer has arrived, and it is called Google+. The limited beta product is currently invite only, so don’t expect it to have the same massive social graph as Facebook does right now (if you can even get in). But Google has included some interesting features to help people share content. Google+ actually seems to be a few different products all rolled into one.
Instead of one big friends list, Google+ encourages users to organize people into groups called Circles that can receive personalized updates. This system may help avoid the unpleasantness of accidentally sharing too much with family or work acquaintances. Within Google+, Sparks are basically status updates. When you share content with a Spark, different Circles can be included, or excluded.
Google’s video chat platform has been integrated with this new social service as well. Google calls this feature Hangouts. This is essentially a group video chat room that your friends can join and well, hangout in. As expected, there is also a lot of mobile integration. Android users have and app that includes a group messaging service called Huddle, automatic picture backup to Google+, and access to all the Google + desktop features.
This is probably Google’s last real shot at social. If this all out effort goes down in flames, the search giant might have to accept that the social web is out of reach. Still, we’re intrigued by what we’ve seen.
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